272 | "Changing Lives Through Early Disease Detection" with Marty Keiser from IVBH Studio

"Marty Keiser, an accomplished entrepreneur and finance professional, shares his wealth of knowledge and experience in growing and scaling a successful business. From navigating the transition into the science industry (from the finance world), key lessons learned in building a strong and effective team, the challenges faced during growth, and the importance of preserving company culture, Marty sheds light on topics that any entrepreneur or leader can benefit from. He also offers practical insights on defining core values, using those values to guide the hiring process, and identifying the right individuals for your teams. All valuable information for those seeking to grow their own business or improve their leadership within their organization. Marty is also sharing practical resources for listeners!"

Marty Keiser is the Walt Disney of BioTech. Marty is an imagineer at heart who is seeking to conceive, create and scale the detection, diagnosis and treatment of disease. At the core of everything Marty does is his love for people and his passion to save lives. Listen in to learn more about Marty’s unique to developing solutions that break the norms of how biotech is done and his unique mindset to building a team of fellow imagineers to impact over a billion lives. Some highlights of our conversation include: 1:32 – Who is Marty Keiser and what IV BioHoldings (IVBH) is up to? 5:09 – The Motivation Behind Everything 13:26 – Courage is required, not confidence 15:52 – Creating in the “negative space” 27:04 – Building a space to create and challenge norms 30:25 – A servant instead of a savior mindset in biotech 35:25 – A path to a servant approach 37:28 – The next billionaires will have impacted a billion lives 39:47 – Advice to my pre-CEO self To learn more about Marty, follow him on LinkedIn: linkedin.com/in/marty-keiser-29181b4/ To learn more about IVBH: https://www.ivbh.studio/

"So my buddy Marty Keiser happened to be in NYC and dropped by OffScrip Health Studios, and we decided to turn on the mics and bromance out since we hadn't seen each other in person in over a year. #ThanksPandemic. Consider this "Very Special Episode of Family Ties" a mental exercise in friendship, camaraderie, purpose, frustration, intent, and belief that the good in the world far outweighs the bad in the world. Yogi Bera said, "If life were easy, we'd all do it." Truer words were never spoken. So that about sums up the episode. I hope you enjoy it."

"This week’s guest is founder and CEO of IV Bioholdings, Marty Keiser. IV Bioholdings is on a quest to radically improve the detection, diagnosis and treatment of disease. Listen as I try to keep up with Marty as he shares their bold innovations that are radically improving patients ability to detect diseases like cancer earlier and potentially save lives."

Transforming Early Detection & Precision Health Marty Keiser is an entrepreneur and the founder of IV BioHoldings, a bio platform company founded in 2018 where they conceive, create and develop 1st class liquid biopsy companies all focused on early detection and precision health. Over the last 3 years, Marty and his team have since launched three companies out of IVBH Liquid Lung -Pulmonary disease Hepgene -Metabolic disease Mammogen - Women’s health In this week’s episode, Marty shares his story of how he got into the industry having previously worked on Wall Street. Marty’s passion for change and eagerness to dismantle healthcare silos translates throughout the interview and is completely awe-inspiring.

"Woman-led Mammogen Inc. is looking for breast cancers in a whole new way: using liquid biopsy to detect cancers far earlier, for more women, and with greater accuracy than traditional mammograms. They're also passionate about building a community to support women well beyond their initial diagnosis. A special look at the promising future for earlier breast cancer detection, in recognition of Breast Cancer Awareness Month!"

Listen to Marty and Liz offer their thoughts and commercial insights into the diagnostics market! Approaching traditional hurdles with innovative solutions is the ONLY way to move the needle forward for our patients!

Liz’s unique approach to diagnostics and what has driven her success in the industry. The origin of Liz’s entrepreneurial journey and what led her to where she is now.  Discussion on the use of vision boards for personal development and innovation.

"Knowing the ups and downs of business and the risks that are involved, I'm always fascinated by people who take huge risks because I know it is NOT for the weak! Today I'm talking with Marty Keiser about uprooting his family, leaving a steady job, and moving across the country to become an entrepreneur and chase his dreams. Here's hoping that this inspires you to take more risks, adjust from a short-term to long-term mindset, and really lean into your faith through the process."

Mammogen is a woman-led biotechnology company and we're using data, tech, science and personal experience to shatter complacency. Founder, Marty Keiser, and CEO, Liz Cormier-May, share their plans to create an end-to-never-end community for women with breast cancer.